Video: J. Cole’s BRM Cover Photo Shoot

the homie j. cole lands his first magazine cover, with Beyond Race Magazine. peep the video above for the bts look at the photo shoot, where he touches on majors vs. indies, blueprint 3, connecting with the crowds, and more.

BRM (Beyond Race Magazine) is the authoritative voice for cutting edge music and entertainment that appeals to the socially conscious, progressive minded individual.

As a fast growing media brand with a reputation for spotlighting the trendsetters in our society, BRM has evolved into the premier publication for groundbreaking music and culture.

Published quarterly and distributed internationally, BRM focuses on the many people, groups, and collectives who have dedicated their lives to fighting the good fight through their actions and artistic expressions. As we refuse to pigeonhole ourselves by limiting our scope to a specific genre, BRM is the voice of what’s going on for those of us “in the know,” and those of us who strive to know more. Our focus includes, but is not limited to music, film, entertainment, social issues, photography, politics, graffiti, comedy, literature, fashion, and art in all its forms.

BRM is determined to shed light on the amazing aspects of culture that are all too often overlooked by mainstream media, in order that they not be forgotten. We are more than a magazine. We are a movement to change the way people think by reminding them of all the exceptional people that exist who are living their dreams and adding to the greater good of our society.

props to ImFlashy.