one of the events leading up to the world basketball festival was the make something! workshop, where children from the local communities were given a chance to participate in art workshops and try their hand at designing some custom kicks.

one of the creations that came out of this event was the ultimate brand mash-up: a nike x jordan brand x converse hybrid model. taking some cues from the hyperdunk 2010, you can see the jordan influence in the form of a jumpman logo on the top strap, with a little converse hit on the back heel.

check the pictures to follow and peep my man goto in the video afterwards speaking on how it all came together.

props to SneakerNews.

got a healthy p-rod update for all the sb heads out there. for those of you in ny, paul will be at rucker park to celebrate the launch of his 4th signature shoe along with a gang of other nikesb athletes, including eric koston.

the event is from 4-6pm today, august 17th. down below, peep a couple short films that showcase paul talking about the inspiration behind the p-rod 4, skating in nyc, and his apprecation for mr. jones. at the end, check out the newest commercial featuring a voiceover by nas.

props to NiceKicks.

to promote the release of the infrareds and also their own collabo t-shirt with import model justene jaro, primitive shoes released this little behind the scenes clip with some very nice shots. check out the rest of the pics and a little t&a q&a here.

yeah i’m a couple weeks late, but here’s the trailer for season 7 regardless. hopefully they pick up the quality because last season was not that good if you ask me. no more meadow soprano for turtle it looks like?

“The Hoverboard is a project made by Nils guadagnin, a young french artist. It is a copy of the hoverboard from the movie Back to the Future II. Integrated into the board and the plinth is an electromagnetic system which levitates the board. A laser system stabilises the object in the air.”

HOVERBOARD – NILS GUADAGNIN from nils guadagnin on Vimeo.

props to Fubiz.

new commercial from the swoosh showcasing the latest in free technology.

props to FreshnessMag.

this is certified DOPE. spotted over at Nah Right, here’s a nice little vid that focuses on the packaging (yes, the packaging) for freeway and jake one’s upcoming release, the stimulus package. the inspiration for this is great, with the cash money bills wrapped around the old wallet, the credit card inside that lets you download the instrumentals, and the slip-on clip that holds it all together. definitely a little something to encourage you to drop your money on this release. not to mention, it’s freeway and jake one! has this combo let us down yet? i think not.

rhymesayers got together with ego trip’s brent rollins to do up this little gem, so make sure to pick up your copy on february 16th.